This Privacy Policy (hereinafter "Privacy Policy")
deals with the protection of Your privacy while You use Our Website which is
hereinafter referred to as "the Product" and which is located at: www.DMCFishing.com
                                        
                                        
                                            The Product is owned and
operated by:  DMC World Pte. Ltd.
                                        
                                        
                                            We are committed to the
protection of Your privacy while You use the Product. 
                                        
                                        
                                            This Privacy Policy only applies to the Product.
The Product may contain links to other websites or applications, but if that is
the case, the Privacy Policy does not apply to any of those linked websites or
applications.
                                        
                                        
                                            We gather certain information from users of the
Product, so this Privacy Policy explains what information we collect, how we
use it, and your rights in relation to it. By Continuing to use the Product you
acknowledge that you have had the chance to review and consider this Privacy
Policy, and you acknowledge that You agree to it. This means that You also
consent to the use of Your information and the method of disclosure as
described in this Privacy Policy. If You do not understand the Privacy Policy
or do not agree to it then please do not use the Product.
                                        
                                        
                                            - DEFINITIONS
                                            
                                                
                                                    | 
                                                            "Company IP"
                                                         | 
                                                            Includes, but is not limited
  to, the contents, layout, design, colours, appearance, graphics and imagery
  of the Website, Content and Materials as well as all copyright, trademarks,
  trade secrets, patents and other intellectual property contained in the
  Product, Content and Materials.
                                                         | 
                                                
                                                    | 
                                                            "Content"
                                                         | 
                                                            Means any content, writing,
  images, audiovisual content or other information published on the Product.
                                                         | 
                                                
                                                    | 
                                                            "Effective Date"
                                                         | 
                                                            Means the date that this
  Privacy Policy comes into force.
                                                         | 
                                                
                                                    | 
                                                            "Items"
                                                         | 
                                                            Means any and all of the
  Product, Services, Content and Materials collectively.
                                                         | 
                                                
                                                    | 
                                                            "Materials"
                                                         | 
                                                            Means any materials,
  information or documentation that We may provide to You in connection with
  Your use of the Services or Product including documentation, data,
  information developed by Us or owned by Us, and other materials which may
  assist in Your use of the Services or Product.
                                                         | 
                                                
                                                    | 
                                                            "Parties"
                                                         | 
                                                            Means both You (the use of the
  Product) and Us (the owner of the Product) collectively.
                                                         | 
                                                
                                                    | 
                                                            "Personal Information"
                                                         | 
                                                            Means information that we
  obtain from You in connection with Your use of the Product.
                                                         | 
                                                
                                                    | 
                                                            "Privacy Policy"
                                                         | 
                                                            Means this privacy Policy.
                                                         | 
                                                
                                                    | 
                                                            "Product"
                                                         | 
                                                            Means the Website including all
  pages, all sub pages, all blogs, all forums, all other connected pages and
  all other connected internet content whatsoever, the home page or main page
  of which is located at: www.DMCFishing.com. 
                                                         | 
                                                
                                                    | 
                                                            "Services"
                                                         | 
                                                            Means any or all services
  provided by or on the Product.
                                                         | 
                                                
                                                    | 
                                                            "Third Party Links"
                                                         | 
                                                            Means links or references to
  websites other than the Website, to content other than the content or to
  materials other than the Materials, none of which are controlled by Us.
                                                         | 
                                                
                                                    | 
                                                            "Third Party Service
  Provider"
                                                         | 
                                                            Means a third party, separate
  from Us or Our company but which provides services that assist Us in serving
  You. This may include but is not restricted to web hosting, IT services,
  security services, payment processing, deliveries, customer service, order
  fulfilment or other services.
                                                         | 
                                                
                                                    | 
                                                            "Us","We","Our" or "the
  Owner"
                                                         | 
                                                            Refers to DMC World Pte. Ltd. and includes any
  employees, affiliates, agents or other representatives of DMC World Pte. Ltd.
                                                         | 
                                                
                                                    | 
                                                            "You"
                                                         | 
                                                            Refers to the user of the
  Website.
                                                         | 
                                                
                                                    | 
                                                            "Your Content"
                                                         | 
                                                            Refers to any Content posted to
  or added to the Website, Content or Materials by You or by somebody authorized
  by You or doing so on Your behalf.
                                                         | 
                                            
                                         
                                    
                                        
                                    
                                    
                                         
                                    
                                    
                                        - INTERPRETATION
                                            - In this Privacy Policy,
      unless the context otherwise requires, the following rules of interpretation
      shall apply.
                                                - Word
       referring to one gender include every other gender.
- Words
       referring to a singular number include the plural, and words referring
       to a plural include the singular.
- Words
       referring to a person or persons include companies, firms, corporations,
       organizations and vice versa.
- Headings
       and titles are included in this Privacy Policy for convenience only and
       shall not affect the interpretation of this Privacy Policy.
- Each
       Party must, at its own expense, take all reasonable steps and do all
       that is reasonably necessary to give full effect to this Privacy Policy
       and the events contemplated by it.
- Any obligations on a Party
       not to do something includes an obligation to allow that thing to be
       done.
- TYPES OF INFORMATION AND HOW IT IS
     COLLECTED
                                            - When You use the Product,
      We may collect information from You through automatic tracking systems
      (such as information about your browsing preferences).
- In addition, We may collect
      information that You volunteer to Us (such as information that You
      provide during a sign up process or at other times while using the
      Product).
- In order to access all of
      the features of the Product, You are required to register as a user.
      During the registration process, We collect some of Your Personal
      Information. The information that We will collect from You at
      registration includes:
                                                - Full
       Name, Given Name/ Family Name.
- Email
       Address.
- Mobile.
- Date
       of Birth.
- Nationality.
- NRIC
       Number.
- FIN
       Number.
- Passport
       Date of Expiry.
- Passport
       Number.
- Occupation.
- Next
       of kin, Full name, contact, relationship.
- Travel
       Insurance Agency, Policy Number.
- Referral.
- By undergoing the
      registration process You consent to Us collecting Your Personal
      Information, including the Personal Information described in this clause.
      You also consent to Us collecting any other Personal Information as well
      as storing, using or disclosing Your Personal Information in accordance
      with this Privacy Policy.
- In order to access some
      specific features of the Product, You are required to provide some
      Personal Information. During this process, We collect some of Your
      Personal Information. These specific Product features might include but
      are not limited to:
                                                - Making
       purchases and selections.
- Receiving
       notification by text message or email about events and promotions.
- Receiving general emails
       from Us.
- In addition to any Personal
      Information that You are required to provide in order to access these
      additional Product features, in some cases, You may be required to
      provide more specific information. For example, in order to make
      purchases, You may need to provide credit card information, billing
      information and postal addresses.
- From time to time We may
      request information from You to assist Us in improving Our Product,
      Services, Content or Materials. For example, We may ask You to answer
      some questions about Your demographics, Your shopping preferences, or
      Your other preferences in relation to the Product.
- COOKIES
                                            - Cookies are small files
      stored on Your computer or mobile device which collect information about
      Your browsing behavior.
- Cookies do not access
      information which is stored on Your Computer.
- Cookies enable us to tailor
      our configurations to Your needs and preferences in order to improve Your
      user experience.
- Most internet browser
      accept cookies automatically, although You are able to change Your
      browser setting to control cookies, including whether or not You accept
      them, and how to remove them. You may also be able to set Your browser to
      advise You if You receive a cookie, or to block or delete cookies.
      However, if You do this, You may be prevented from taking full advantage
      of the Product.
- HOW YOUR INFORMATION IS STORED
                                            - Please note that no systems
      involving the transmission of information via internet, or the electronic
      storage of data, are completely secure. However, we take the protection
      and storage of Your Personal Information very seriously. We take all
      reasonable steps to protect Your Personal Information.
- We use appropriate
      physical, digital, managerial and security systems to store Your Personal
      Information and to protect it against unauthorized access destruction or
      disclosure.
- THIRD PARTIES
                                            - We may provide some of Your
      Personal Information from time to time to Third Party Service Providers
      so that they can help us to serve You via the Product.
- We may provide some of Your
      Personal Information to Third Party Service Providers for the purpose of analyzing
      data or tracking usage. For example, We may use these services to find
      out where page requests come from, dates and times of page requests,
      details of any website that referred You to the Product and other details
      about Your usage of the Product. This information enables Us to
      understand patterns of usage of the Product, and to improve the Product.
- We may use Third Party
      Service Providers to host the Product. If this occurs, that Third Party
      Service Provider is likely to have access to some of Your Personal
      Information.
- We may use Third Party
      Service Providers to fulfill orders in relation to the Product.
- However, We only share Your
      Personal Information with a Third Party Service Provider if that provider
      agrees to Our privacy standards as set out in this Privacy Policy.
- Your Personal Information
      will not be sold or otherwise transferred to other third parties without
      Your approval.
- Notwithstanding the other
      provisions of this Privacy Policy, We may provide Your Personal
      Information to a third party or to third parties in order to protect the
      rights, property or safety, of Us, Our customers or third parties, or as
      otherwise required by law.
- We will not knowingly share
      Your Personal Information with any third parties other than in accordance
      with this Privacy Policy.
- If Your Personal
      Information might be provided to a third party in a manner which is other
      than as explained in this Privacy Policy, You will be notified. You will
      also have the opportunity to request Us not to share that information.
- RELATED ENTITIES
                                            - We may share Your Personal
      Information, including Personal Information that identifies You
      personally, with any of Our parent companies, subsidiary Companies,
      affiliates or other trusted related entities.
- However, we only share Your
      Personal Information with a trusted related entity if that entity agrees
      to Our privacy standards as set out in this Privacy Policy.
- COMBINING INFORMATION
                                            - We may combine, link or
      aggregate some of Your information in order to obtain a better
      understanding of Your requirements. This may enable Us to better design
      the Product and may also assist with Our business or administration
      requirements. 
- HOW YOUR INFORMATION IS USED
                                            - We use Your Personal
      Information to help us improve your experience with Our Product. We may
      use Your Personal Information for purposes including but not limited to:
                                                - Order
       fulfilment.
- Providing
       customer service to You.
- Marketing
       and advertising to You including both direct and indirect marketing and
       advertising and including marketing and advertising about products that
       may interest You based on Your personal preference or demographics.
- Advising You about updates
       to the Product or related Items.
- MERGER, RESTRUCTURE OR SALE OF OUR
     BUSINESS
                                            - Part or all of Our business
      may be merged, restructured or sold including but not limited to through
      an ordinary sale of business or of stock, a corporate reorganization, a
      change in control, bankruptcy or insolvency proceedings.
- In the event that such a
      merger, restructure or sale occurs as described in the preceding
      sub-clause hereof, We may transfer Your Personal Information, including
      personally identifiable information, as part of that merger, restructure
      or sale.
- EMAIL OPT IN/OUT
                                            - If
      You receive an email from Us in relation to the Product and would prefer
      not to receive such correspondence in the future, You may follow the
      instructions in the email to opt out of future correspondence. You may
      also contact Us, using the details at the bottom of this Privacy Policy,
      in order to opt out of future correspondence. We will make all reasonable
      efforts to promptly comply with Your requests. However, You may receive
      subsequent correspondence from Us while Your request is being handled.
                                         
                                    
                                    
                                        - ACCESSING, UPDATING AND CORRECTING YOUR
     PERSONAL INFORMATION
                                            - You have the right to
      request access to any of Your Personal Information which We are holding.
- You have the right to request
      that any of Your Personal Information which We are holding be updated or
      corrected.
- In order to request access,
      an update or a correction to Your Personal Information, you may contact
      us using the details at the end of this Privacy Policy.
- CHANGES TO THIS PRIVACY POLICY
                                            - We may make changes to this
      Privacy Policy at any time in Our sole discretion.
- If We make changes to this
      Privacy Policy, unless We obtain Your express consent to those changes,
      then such changes will only apply to any information that We obtain from
      You after the date that the changes take effect.
- If We make changes to this
      Privacy Policy, Your continued use of the Product after the date that the
      changes take effect confirms that You acknowledge, accept and agree to
      those changes.
- COMPLAINTS
                                            - We take customer
      satisfaction very seriously. If You have a complaint in relation to Our
      handling of Your Personal Information, We will endeavor to handle it
      promptly and fairly. For Your information, an overview of Our complaints
      handling procedure is as follows:
                                                - Any
       complaints are forwarded to Our Complaints Officer for review. We aim to
       review all complaints within 7 days of receiving them (although this
       cannot be guaranteed). If necessary, the complaints officer may then
       refer the complaint to another section within Our organization for
       consideration. If further information is required, We may contact You to
       request that information. If We accept fault in relation to the
       complaint then We will propose a resolution (which may or may not be the
       same as any resolution proposed b You). If We do not accept fault, then
       We will contact You to advise You of this. We aim to complete this
       entire process within 21 days provided that We are provided complete
       information in the first place (although this cannot be guaranteed).
       However, if You do not provide complete information then this likely to
       delay the handling of Your complaint.
- All
       complaints should be provided in writing either by email or regular
       mail, using the contact details at the end of this privacy policy.
       Describe the nature of your complaint including any relevant dates,
       people involved, any consequences that have occurred, and what you
       believe should be done to rectify the issue. We will endeavor to respond
       within 21 days, although we cannot guarantee this.
- If You are not satisfied
       with Our response to Your complaint, You may refer your complaint to the
       relevant external dispute resolution organization in Your area.
- CONTACT US
                                            - You can contact Us about
      this Privacy Policy using the following details: 
                                                    Data
Protection Officer:annietoh@dmcfishing.com
                                    
                                    
                                                    Support and General Enquiries:sales@dmcfishing.com